Trust and reputation

Building industry trust and reputation underpins everything that we do, and we have continued to bring members together with policymakers and senior stakeholders across the year through our wide range of events, meetings and political engagement.

Our trust and reputation work

We strengthen understanding and awareness of the industry’s enabling role in society and the economy and the positive impacts it has on people’s daily lives right across the country.

“It has great convening power and is a voice heard by No 10 and relevant departments.”

TheCityUK member

With the support of our Public Affairs Group, we deliver our work by:

  • Engaging with HM Government, MPs, policymakers, devolved governments, opinion formers and other key stakeholders to effectively communicate and promote the work undertaken by members and across the organisation.
  • Drawing on industry policy themes to underpin an ongoing engagement programme that supports the enhancement of the industry’s reputation among key opinion formers.
  • Using our regions and nations work to expand the voice of the industry across the country, delivering policy positions in relation to long-term competitiveness issues.

Our latest trust and reputation work:

No time to lose: Reasserting UK leadership in financial and related professional services

This landmark report is based on one of the largest industry listening exercises in recent years, drawing on engagement with over 300 senior leaders across industry, government, regulators and academia. It highlights that increasing global competition, technological change and economic challenges mean urgent action is needed to preserve the UK's position and support future growth.

From cash to confidence: Building an investing nation

Our 'From cash to confidence' report calls for decisive action to transform the UK from a nation of cautious cash savers into confident investors. It sets out key recommendations to enhance the policymaking environment to enable more individuals to invest over the coming decade.

The asset management landscape: global insights and UK strengths

Our Asset management report offers expert insights on how the UK asset management sector has overcome global disruption and reinforced its position as Europe’s leading hub. Key data reveals a 10% rebound in assets under management and the sector’s growing international influence.

Our latest trust and reputation news:

Industry calls for bolder, faster, more decisive reform to secure UK leadership in global finance over next decade

UK legal services deliver record economic contribution and re-enforce global influence

Blog

Bridging the engagement divide: what do pension holders really want to see from their pension funds – and does backing the UK feature?

Blog

Engaging at party conferences: Driving forward our members’ priorities

Events:

TheCityUK and Financial Services Skills Commission Future Skills Conference 2026

Join us in May for the Future Skills Conference 2025, in partnership with Financial Services Skills Commission

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